Aprimo, Chicago, IL (remote) – Martech industry

Dec 2020 – Present

• Embedded with 4 product teams, iterating and presenting designs daily

• Researching quantitative analytics – deep dives into Pendo to tag pages and features, ability to identify wins and challenges, affect change in the product

• Designing multiple AI projects

• Creating detailed user journey maps

Radial, West Palm Beach, FL (remote)  – Supply chain industry

May 2012 – March 2020 

Lead User Experience Designer

• Co-lead daily stand-up sessions for a team of 12 developers and testers, conducting three-week sprints in an agile environment. 

• Led UX centered redesigns and re-platforming efforts for several business-critical desktop applications

• Cross-trained on and fulfilled various responsibilities including graphic designer, CSS expert, requirements writer/business analyst, and UX product owner as needed.

• Created prototypes, wireframes, usability scripts, journey maps, and conducted smoke testing and Visual QA to prioritize defects.

• Contributed to user documentation, pattern library, style guides and persona profiles.

• Developed a solution to improve iOS pick, pack and ship application, end-to-end including:

  • Gathering requirements through interviewing stakeholders, managers and users,

  • Sketching out the workflow using the existing application as a guide,

  • Creating mockups, writing test plans, and facilitating usability testing at several client locations,

  • Delivering findings to stakeholders and getting buy-in, and

  • Prioritizing new features and writing user stories to support the changes.

First State Bank of the Florida Keys, Key West, FL (on-site) – Banking industry

August 2010 – May 2012

Website Manager & Graphic Designer

• Performed all keysbank.com website updates and drove all SEO efforts.

• Created graphics for web and print.

• Improved the relationship between the website manager position and the IT department which led to achieving a 99.8% up time versus previous 99.1%

American Modern Insurance Group, Amelia, OH (on-site) – Insurance industry

January 2003 – May 2010

Web Developer, UX Researcher, Usability Analyst

• Facilitated usability testing, including round table discussions, panel groups, field studies, A/B testing and formal usability tests.

• Performed multiple design reviews, code reviews, and heuristic evaluations.

• Designed and coded corporate website.